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Appreciation from PACE and Kathleen Ryan!

Dear WECers:

During the holiday vacation the girls at PACE had the opportunity to do some shopping and journaling, thanks to your contribution of 49 gift cards, $90 in cash, 140 beautiful journals, 200 colorful pens and a host of other gifts that girls love. Your generous response to PACE’s wish list helped fill 75 gift bags each with TWO $10 gift certificates, a journal and pen, a fleece jacket and other items.  Thank you for adding the girls at PACE to your holiday shopping list.

You all have made 2009 a good year for PACE Broward.  As WEC members you have partnered with PACE to provide girls at-risk with the “tools” they will need to be successful in their future careers. Throughout the year you have welcomed PACE girls to the monthly luncheons, donated supplies for the girls’ Incentive and School Supplies cabinets, volunteered at the Center, supported PACE Broward events, funded two semesters at Broward College for PACE graduate Rachel Tinkey through WEC’s Virginia Young Scholarship Fund and purchased a two year scholarship at Broward College in the name of Ronnie Karlin for a 2010 PACE graduate.  The girls at PACE are lucky to have you as their “big sisters.”

Happy New Year!   Kathleen Ryan

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Bonnie Unsworth Invites YOU to Grow Your Business!

Grow Your Business in 2010
Social Media Marketing Seminars

Presented by marketers who have been using Search Engine Marketing for their clients for over 5 years.

Social media is no longer marketing’s hot new trend.
It’s an integral part of today’s marketing mix.
Get on the right track. Attend our Social Media series
of 3 interactive seminars starting Tuesday, February 2,
2010, 7:30 a.m.-8:30 a.m. (Registration 7-7:30 a.m.)

Session 1: Now what do you do with all those friends?
• Understand the hierarchy of social marketing
• Identify/recognize marketing opportunities
• Create a Social Media strategy based on marketing objectives
• Make Social Media part of your marketing mix

Session 2: Learn Social Media tactics you won’t find in a book
• Understand Social Media etiquette
• Find your target market
• Communicate your message on Social Media to your
target market
• Writing for Social Media: Write right and tame your message

Session 3: Take your marketing to the next level
• Brand expansion – keeping your message consistent
• Social Media image management
• Geographical targeting
• Measuring your return – how to get real results and use them to
improve your message

Details:
Speakers: Bonnie Unsworth & Briana Bragg


Fee: $25 a session or $60 for all three. (Continental breakfast included,
fee collected at seminar registration, 7-7:30 a.m.)
When: Tuesdays, February 2 and February 9, and
Wednesday, February 16, 2010
Where: The Tower Club
One Financial Plaza, 28th Floor, Fort Lauderdale
RSVP: Bonnie Unsworth, Imagine, Inc.
954-767-0900 or e-mail: bonnie@imagineinc-usa.com

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Barbara Weinstein and Family Central Have a New Home!

Barbara Weinstein is CEO of Family Central, an agency dedicated to child care and education. The Sunrise City Commission unanimously approved an agreement recently for the city to provide space for Family Central. The new space will be located at Sunrise’s Roarke Hall, 1720 NW 60th Ave., as a resource, referral and training center, free of charge. Click here to read more about it in the Sun-Sentinel:

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Share in Virginia Howard’s Art!

Virginia Howard Since my Art Walk in Wilton Manors was rained out on December 18th, it was rescheduled for this Friday, January 15th, on the north side of Wilton Drive between Courtyard Rest and 6th Avenue. You can check out my new paintings on my website: www.virginiahoward.com and go to “Gallery”. I would be honored to have you attend!  Virginia Howard
   
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HAND IN HAND, WHERE LOVE BINDS THE EXECUTIVE by Joni Rosenthal

HAND IN HAND, WHERE LOVE BINDS THE EXECUTIVE

Mission: “Camaraderie, Community, Business and Fun”

In 1976, 76 women joined Women’s Executive Club (WEC) hoping to become part of this special women’s community by finding people of like minds.  The women found more than they could have ever dreamed possible!

A woman by the name of Beth, a new member, observed that before she came to WEC, she was keenly aware that the women she had known in other clubs, usually ended up using their competitive natures in a business atmosphere. She found the WEC difference: the use of courage to find different attributes to nurture each other into a safe environment.

From the beginning, Beth Frank decided that she wanted to get involved.

She chose to volunteer for committees that would be good for all concerned.  Becoming Editor for two years of the WEC newsletter was hard work but a real treat because she got to know the women first hand. The year 1983-1984, each month found a new member SPOTLIGHTED in the newsletter, which at that time was sent out by the post office. Then the PC/MAC became our sacred habitat. They say change is good . . .

As each year went by, the feeling of abounding hunger for a change seamed to spread throughout our populace. Members decided that we wanted a community project that would be an ongoing state of affairs.  We added “FUN RAISERS”.  Our goal was to provide two seniors with $1000 scholarships for the college of their choice.

We chose girls from the high schools in our area. The girls who came from public and private high schools were bright, loving and provided our members with a learning experience that was worth every moment spent with the young ladies. We planned to showcase our businesses to these young women. Mentors spent about two hours with their mentee, not a long enough time to learn the business, yet each received a look-in of what their business would be like. Each girl signed up for a business they might wish to do in the future.

This worked very well for awhile but it was difficult to find girls that were devoted to this kind of culture, so we had to come up with a different course of action.

In 2004, RONNIE KARLIN, then Vice President of Community Outreach came up with several ideas which finally ended up as the FX MENTORING PROGRAM, “a revised mentoring program that selects a few bright, qualified, energetic women as associate members. Though each has a minimum of two co-mentors as primary coaches, the entire club will mentor these rising future executives. Sharing experience and shaping lives.

Another outreach became PACE CENTER FOR GIRLS, “that provides girls and young woman an opportunity for a better future through education, counseling, training and advocacy”. The third circumstance of our outreach curriculum became WOMEN EMPOWERING WOMEN (WEW). “This program began in 1998, and provides scholarships and member services to support women who need to further their education in order to advance in or return to the workplace as an executive”.

Fellowship and networking is very important to this club. There are many activities and events, with a monthly newsletter that lets us know what is happening within WEC. A small and delightful business directory is published electronically and like the newsletter may be downloaded in several formats.

There are ten luncheons a year at the TOWER CLUB with luncheon programs, featuring dynamic speakers of general interest to all and a grand holiday luncheon.  The cost of the luncheon is included in the annual dues.

To round out our year, a RETREAT is planned by our incoming President.  Goals are set and an agenda for the coming year is introduced.  Every member is invited to add their voice to this “town meeting”.  The Board provides a powerful part of our growth and vision for the club. This day is always full of fun; most of all, the camaraderie fills our hearts to overflowing.

Each year brings new intellectual growth and a flood of new members to the roster.  Each Retreat is different yet the significance of ideas is the same; a special time where hand in hand, love binds the WEC woman by way of veracity and integrity to one another.  WEC is such a special arena to play, educate and to grow.  We are the exception to every rule for women’s business clubs.

Joni Rosenthal

Member since 1986

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Business Testimonial: Thanks From Melissa Rapkin to Lee Bell

I want to thank Lee Bell from Individual Dimensions in Learning. My son, Dylan, took a PSAT course from Lee. After the course, his scores improved 15%. And thanks to Lee, Dylan is a Commended Scholar, which will help him get accepted to a better college. Thank you, Lee. We couldn’t have done it without you!
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